More on Sonetto Retail

Empowering Business Users

Sonetto Retail empowers business users to capture, enrich, categorise, channel and explore product information throughout the entire information supply chain

more on sonetto retail

Sonetto Retail increases revenues, reduces costs and strengthens customer relationships through a suite of applications that promote collaboration, consistency, agility and efficiency


Sonetto Retail provides a suite of applications that allow business users to capture, enrich, categorise, channel and explore product information throughout the entire value chain. It supports collaboration of all stakeholders, including suppliers and all business professionals within an organisation. It allows information from many sources to be managed and delivered to several channels, while simultaneously interacting with all the interested parties. It reaches out across the Information Management Gap to extend the information supply chain right down to customer interaction.

Sonetto Retail is driven by business users through an intuitive interface that guides them through the information management process, thereby reducing IT dependency and creating agility by allowing rapid response to market developments, customer demands and competitor actions. It improves productivity and consistency by automating often mundane, information management activities.

Sonetto Retail :

  • empowers business users to capture, enrich, categorise, channel and explore product information throughout the entire value chain
  • promotes collaboration of all stakeholders, suppliers and all business professionals within an organisation
  • the management of information from many sources and delivery to multiple channels
  • extends the information supply chain right down to customer interaction
  • reduces IT dependency and creates agility by allowing rapid response to market developments, customer demands and competitor actions.
  • improves productivity and consistency by automating often mundane, information management activities
  • grows automatically, using a flexible data model, as new products, additional product information or emerging channels are added in the organisation
  • Sonetto Retail is not reliant on the fixed data models that limit traditional systems and its flexible data model can grow automatically as new products, additional product information or emerging channels are added in the organisation.

    “So many IT projects fail because they demand that businesses change their processes, which is wrong, because technology should not force people to behave differently. Sonetto is ideal, because it is intuitive and speaks to business users in their language.”


    Mike McNamara
    CTO, Tesco.com

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