More on Sonetto PIM

With its rules-based technology, Sonetto PIM gives back control of product information to retail professionals, thereby immediately reducing their reliance on their internal IT department and improving time-to-market.

Additionally, Sonetto PIM enables organisations to ‘enrich’ their own products by adding information to the data in a language appropriate to the audience. This provides customers with more relevant information on which they can base their buying decisions.

With Sonetto PIM, organisations can classify product information into different categories, thereby giving rise to opportunities for an unlimited variety of marketing campaigns and eventually increasing the opportunity to buy. For example, a widescreen TV could also appear in the ‘Featured Products’ or ‘Best Buys’ sections as well as in the ‘TV’ category.

As Sonetto PIM solves product information problems iteratively, the value of product information grows over time. This ability to learn through example or rules means that only one change has to be made to a piece of information and it is replicated across all similar data - eliminating the need for manual intervention. Quite simply, by teaching Sonetto PIM why a change is being made, it automatically makes the same amendment when it finds the same problem in another product.

Click here to see how Sonetto PIM can add value to your organisation.

See also

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  Sonetto Product Information Management

  Managing the Entire Information Supply Chain

• Sonetto PIM- Features & Benefits

  Delivering Business Value Through Information