Key Features & Benefits

IVIS Group's Sonetto Product Induction & Enrichment is a state-of-the-art solution that allows multi-channel retailers to create rich product information. New products can be added rapidly and candidate products managed to ensure the timely availability of detailed product information. It integrates readily with existing business processes and systems to deliver a rapid return on investment. It gives structure to unstructured product information to enhance SEO, search and navigation features for customers.

With Sonetto Product Induction & Enrichment, business users collaborate to 'enrich' products with new 'attributes' that describe the product, control search & navigation or determine how to process orders e.g. fulfilment.

Retail professionals create business rules that can be applied to products, categories or ranges to cleanse, structure and 'enrich' available information.

Sonetto PIE helps multi-channel retailers to:

Be Flexible & Agile - respond rapidly to market changes and competitor actions
Sonetto PIE rejects the traditional fixed data schema model in favour of a dynamic product definition approach. While this still allows the adoption of standard data models, it is infinitely flexible. The retailer's partners and employees can collaborate to create customer-centric product information definitions that are optimised for each channel. This unique approach also allows incremental implementation and adoption of new open standards as they emerge whilst maintaining data consistency.

Enhance Productivity - reduce costs
The information management process in Sonetto PIE is automated through a patented, by-example rule-based approach which prevents users from getting caught up in endless problem-solving tasks and enables them to focus on driving revenue through each channel as efficiently as possible. Rules defined for a single product can be applied automatically to several identified products, categories or entire product ranges eliminating time-consuming repetitive processes.

Increase Sales - improve the bottom line
Sonetto PIE considerably shortens the time to market and significantly improves product messaging and merchandise management , which in turn, enables the organisation to rapidly learn and respond fully to its customer needs. Using Sonetto PIE, retailers can gain an important competitive advantage by providing the right information on the right products to the right customers at the right time!

Reduce Costs - now and in the future
Sonetto PIE helps retailers reduce their costs by eliminating manual data management. Because Sonetto PIE can learn and apply rules across hundreds and thousands of products automatically, retailers using it can make their business efficient and agile and save costs by not having to recruit additional processing staff. As product ranges change rules automatically cleanse, structure and enrich available product information.

Deliver a Consistent Customer Experience - improving customer relationships

Sonetto PIE provides a better, more consistent customer experience across all channels by improving brand perception and customer loyalty. A retailer providing the right product information to its customers enables them to make informed decisions -resulting in higher conversion rates and improved customer relationships.

IVIS Group develops solutions to address the entire multi-channel landscape.

Click here for more information on Sonetto PIE, which is one of many applications of Sonetto Retail.

See also

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  Multi-channel Retail

  A Rapidly Changing World
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  Product Information

  Driving Multi-channel Merchandising
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  The Challenge

  Efficiently Creating Customer-Oriented Content

• The Sonetto PIE Approach

  Empowering Business Users