IVIS Group have appeared in Retail Technology with the Best Buy UK promotions roll out to Europe

Electronics retailer extend customer promotions technology to Spain, France and Netherlands after trial sees profit increase

Best Buy Europe has rolled out multichannel customer promotions technology to its Phone House stores in Spain, France and the Netherlands after a UK trial saw profits on accessories increase in its Carphone Warehouse stores.

The consumer electronics retailer is working with multichannel provider IVIS Group to implement its Sonetto® technology.

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