News and Events

In a recent blog post published on the Consumer Goods Forum website, Qusai SARRAF, Founder and CEO of IVIS Group, explores the trends reshaping modern retail and the crucial transition from demand to the value chain. ‘As we enter an era defined by rapid technological progress and changing consumer dynamics, it's essential to recognize that ...

Your browser does not support the video tag. In an era marked by rapid technological advancements and shifting consumer demands, the global supply chain landscape is undergoing a profound transformation. Businesses are constantly seeking innovative ways to enhance agility, resilience, and sustainability while meeting the ever-evolving demands of the modern world. It is within this ...

IVIS Group is invited to speak about using "Identity Retailing - Shopping the Way Customers Want" during the “Driving E-Commerce for Business Growth” Forum organised by the Department for International Trade (DIT) UK-Philippines on Jun 30, 2021. The event aims to showcase UK’s successes in E-Commerce, particularly through the use of digital technology. C-Level executives from over ...

The importance of identifying gluten-related disorders It can be quite fashionable to follow a gluten-free (GF) diet these days to either lose weight or in the quest for healthier eating. There are individuals who avoid gluten altogether because they suffer severe consequences from ingesting it. Quite often, it is hard to tell the difference between ...

Navigating through the various food reactions As part of the “World Allergy Week” initiative promoted by the World Allergy Organization to raise awareness around all types of allergies, asthma and anaphylaxis (the most severe form of allergic reaction, which can be potentially life-threatening), it is key to understand how the various forms of food allergies ...

Customers are increasingly looking for healthier food options. However, healthy choices are dependent on the customer’s allergen, diet and lifestyle preferences. In effect, one person’s healthy selection maybe harmful for another, and to adapt on old English expression "what may be good for the goose, is not necessarily good for the gander". To create a ...

IVIS Group is proud to kick-off the first of our academic collaboration with University of Notthingham’s Consumer Behavior and Analytics Program led by Professor Sally Hibbert. Professor Sally Hibbert has published in a wide range of international journals including the Journal of Service Research, Organization Studies, Sociology of Health & Illness, the Journal of Business Research, the European ...

COVID-19 has accelerated the pace and demand for retail transformation and highlighted the need for a more personalised and targeted customer shopping journey.  Examples of these challenges include: Overloaded websites, struggling to scale due to elevated customer demand Customers unfamiliar with new products and range; unable to make informed decisions Difficulties in finding products and ...

Retailers have undergone many business transformations for many years in order to become more customer centric and to create a great customer journey.  However, the pace of change has always lagged behind customers’ shopping behaviour and expectations.  As the pandemic struck in 2019, many retailers found themselves in a position whereby they had to accelerate their ...